Key Responsibilities
- Strategic Planning & Execution
- Develop and implement local marketing strategies aligned with company objectives.
- Plan and manage marketing activities at both strategic and operational levels to support retail and wholesale goals.
- Marketing Communication
- Utilize effective communication across offline and online channels to engage target audiences and align with consumer behavior.
- Data-Driven Marketing
- Apply AI technology and data analytics to optimize marketing plans and performance.
- Conduct market and competitor analysis to identify opportunities and propose strategies for increasing sales and market share.
- Team Leadership & Collaboration
- Lead and manage the marketing team, ensuring smooth coordination with sales, other departments, and local partners.
Qualifications
- Bachelor’s degree or higher in Marketing, Business Administration, or a related field.
- Minimum of 5 years of marketing experience; experience in service or related industries is an advantage.
- Strong expertise in strategic marketing planning and execution.
- Proficient in data analysis and using insights for strategic decision-making.
- Skilled in planning and executing marketing campaigns across offline, online, and on-ground platforms.