Our client: Leading FMCG company
Location: Bangkok City
Salary: 150,000 – 180,000 THB (negotiable)
Job Description (Brief)
Develop and implement trade marketing plans for General Trade (GT) channels, aligning with overall brand strategy.
Design and manage in-store promotions, product displays, sampling events, and POSM to drive visibility and shopper conversion.
Oversee trade marketing budgets, ensuring efficient allocation and conducting regular ROI analysis.
Build and maintain strong relationships with retailers, wholesalers, and distributors to support joint business plans and promotional activities.
Analyze sales data, shopper behavior, and competitor activity to identify growth opportunities and optimize GT strategies.
Qualifications
Bachelor’s degree in Marketing, Business, or related field.
5–8+ years of trade marketing experience in FMCG, with a strong focus on General Trade.
Strong analytical skills and experience in sales data and market insight evaluation.
Proven ability to manage trade promotion budgets, ROI tracking, and cross-functional planning.
Expertise in shopper-focused campaigns, POSM, merchandising, and visibility programs.
Interested candidates: Please send your resume in English (Word format) by clicking Apply Now.
JAC Personnel Recruitment Ltd
10F Emporium Tower, 622 Sukhumvit Soi 24, Klongton, Klongtoey, Bangkok 10110
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