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Area Sales Manager

Job title: Area Sales Manager
Location: Samut Prakan
Specialisation: Engineering & Manufacturing
Salary: THB 40,000 - 60,000 (Monthly)
Reference: PR/119236
Job published: March 11, 2026 10:28

Key Responsibilities

  • Achieve sales targets in heavy machines and rental units within the assigned area.

  • Identify new market opportunities and develop a pipeline of prospects across logistics, warehousing, manufacturing, and distribution sectors.

  • Conduct regular customer visits to understand business needs and propose suitable equipment and service solutions.

  • Prepare and deliver product presentations, quotations, and commercial proposals.

  • Drive rental business growth (short-term & long-term) through proactive customer engagement.

  • Manage and develop strong relationships with key accounts, distributors, and fleet customers.

  • Ensure timely follow‑up on leads, quotations, and contract negotiations.

  • Monitor customer satisfaction and coordinate with service and operations teams for issue resolution.

  • Support customers on fleet optimization, maintenance planning, and product selection.

  • Collect and analyze market intelligence on competitors, pricing trends, and customer needs in the Thailand market.

  • Prepare weekly/monthly sales reports, forecasts, and business reviews.

  • Contribute insights to pricing strategies, inventory planning, and marketing activities.

  • Work closely with service, parts, operations, finance, and marketing teams to ensure smooth execution of sales orders and customer projects.

  • Participate in product training, trade shows, customer events, and marketing campaigns.

Qualifications

  • Minimum 3-5 years of sales experience in forklifts, material handling equipment, industrial machinery, or related fields in Thailand.

  • Strong understanding of forklift products, after‑sales services, spare parts, and rental business models.

  • Bachelor’s degree in Business, Engineering, Logistics, or related field preferred.

  • Proven ability to achieve sales targets and manage B2B customer relationships.

  • Good negotiation, presentation, and communication skills.

  • Self‑driven, results‑oriented, with strong analytical and planning skills.

  • Possession of a valid driver’s license; willing to travel within assigned territory.