Our client is ASEAN's leading exhibition organizer. We are a member of the world’s leading events organizer who creates high profile, targeted industry events where buyers and suppliers come together to do business.
Responsibilities:
- Planning, co-ordinating and implementing exhibitor and Hosted Buyer campaigns (on and offline)
- Working with data team to analyse and segment customer data in relation with campaign objectives
- Measuring campaign effectiveness and adjusting activity / content accordingly
- Maintaining and developing relationships with key local suppliers and media partners
- Writing and creating targeted copy for campaigns in accordance with show / portfolio strategies
- Writing and creating collateral in line with functional team requirements
- Creating and implementing social media campaigns and ensure web content is fit for purpose
- Co-ordinating registration process with local third party supplier
- Working with agencies and third party suppliers
- Co-ordinating the development and fulfilment of sponsorship and revenue opportunities
- Co-ordinating the development of the event app
- Controlling costs against budget, raising orders, maintaining invoice records and marketing budget trackers relating to campaigns
- Planning and implementing promotional / advertising / digital media campaigns
- Working closely with the customer marketing managers to ensure buyer and exhibitor recruitment targets are met
- Production of all onsite literature including catalogues Ideal candidate profile
Qualification:
- Strong experience in Automotive client would be prefer
- Solid experience in online and offline marketing
- Good copywriting and verbal communication skills
- Strong time and project management skills
- Good multi-tasking skills and ability to priorities
- Ability to meet deadlines within budget and under pressure
- Ability to work independently but also as part of a team
- Good database management skills
- Proactive approach to problem solving
- Confident, self-starter and leadership
- Experience in a publishing / event / exhibition background and IT skills would be an advantage
To apply for this job, click on the apply button or contact the consultant above directly.
(*Only shortlisted candidate will be contacted.)